Our services
Digital Catalogue Distribution
We're Australia’s leading specialist in digital catalogue distribution, connecting retailers with qualified in-market consumers across contextually relevant environments, resulting in increased reach, guaranteed performance and measurable results. Our new geo-location solutions allow you to reach, influence and track the impact your catalogue distribution campaigns have on physical store visitation, giving you the tools and insights to make smarter decisions for your business.
Mobile App Marketing
We manage your entire app promotion and re-engagement process by planning, executing, tracking and optimising mobile advertising across 150+ ad exchanges and premium publisher sites. Most mobile marketers spend money on app installs that never convert into high value customers. With Planet Retail, we analyse your most engaged users, build rich audience profiles and optimise your mobile app campaigns to drive the performance outcomes you care about.
Programmatic DOOH
Programmatic DOOH is the automated process of buying and delivering digital billboard ads. It simplifies the ad buying and selling process by using algorithms and data to optimise ad placements. Planet Retail helps advertisers effectively reach their target consumers whilst maximising ad spend across out of home screens. Our DSP is a purpose-built, programmatic DOOH advertising platform offering an intelligent and impactful way to reach your precise audiences.
What else do we provide?
RTB Programmatic Media Buying
Our buying platform delivers digital advertising solutions that make it faster and easier to reach more people who are ready to embrace your brand.
Advanced Audeince Targeting Solutions
Through real-time optimisation and data decisioning, our platform leverages unrefined user data and aggregates it into actionable audience profiles based on key behaviours, locations, and content trends.
Location Based Ad Technology
Our cutting edge location-based marketing technology allows you to get a unique view of physical consumer behaviour, like where they are, where they’ve been, and predict where they may go next.

Do you want to...
Increase Your Catalogue Readership?
Drive Customers Into Your Store?
What our clients say
“We would like to express our great satisfaction with Planet Retail. Our most recent campaign generated a large number of high-quality app installs & new customer registrations. Planet Retail also provides exceptional professional advice and campaign optimisations”

"We’ve partnered with Planet Retail on a number of digital marketing campaigns which have been very effective in generating results and delivering on our KPI’s. Their personal service and attention to detail is second to none. Good work!"

"In Planet Retail, we’ve found a partner who delivers not just great customer service but our desired results as well. All in all, we see effectiveness and efficiency from their expansive network reach and exclusive publisher relationships."

At Planet Retail We Deliver A Complete Package For Performance based Digital Advertising
Performance digital advertising campaigns require innovative strategy, leading technology, careful planning and insightful analysis. Planet Retail’s managed services team provides all four, making it easier for you to generate the results you want most. We understand there are many paths to purchase, that’s why we’ve incorporated a multi-channel approach to ad buying, providing you with the best chance of engaging your customer in the right environment, at the right time.
- Premium Ad Display Positioning
- In-Store & Online Retail Activation
- Measured & Optimised Analytics
WANT TO LEARN MORE...…..REACH OUT TO ONE OF OUR EXPERTS NOW!
Latest news
Peak media fatigue?
In perhaps the first trend break in decades, Australians appear to have finally maxed out on how much content they can consume across scores of different channel options, cutting the time they spent with all forms of media in the past 12 months – hardest hit were subscription streaming services with nearly 2 hours less […]
3 challenges with mcommerce and how retailers can respond
Retail mcommerce is a $542.73 billion opportunity in the US this year, growing 11.7%. To maintain that growth and attract mobile shoppers, retailers will have to create seamless smartphone and app buying journeys, invest in loyalty programs to retain users, and prove that the mobile experience stands up against desktop. 1. Desktop sees better conversion rates, order size, and cart abandonment […]
7 trends for advertisers to watch in 2024
“We’re shifting into a lot of new paradigms in advertising, which is the underlying theme of all of the 2024 trends,” our analyst Paul Verna said on our “Advertising Trends to Watch for 2024” webinar. Marked by shifts that will reshape how brands connect with their audiences, the advertising industry will soon see less volatile ad […]
What is Programmatic Digital Out-Of-Home (DOOH) Advertising?
In simple words, programmatic DOOH is automation of buying and selling of ad inventory (ad spaces) using computer programs. It is real-time, open to all bidders and the highest price is selected, much like how online advertising ecosystem work today. One of the traditional challenges with OOH was that getting the creative to each location, […]
What does China’s story about retail media tell us about the US’ growth potential?
Retail media advertising has been a prominent part of the digital ad industry in China for many years. While overall digital ad spending in the US far exceeds digital ad spending in China, the same has never been true of ecommerce channel ad spending. However, the US is now growing faster and has more headroom […]
Forget 60:40. A looming recession and the rise of retail media is set to change the brand-activation ratio.
By Simon Porter Past recessionary periods saw marketers gravitate to quality, measurable channels. With the media landscape further shifting to accommodate increased investment in retail media, Hatched’s Simon Porter says a brand versus activation swing is on the cards. As the prospect of a recession in 2023 looms, the debate about short versus long-term, brand […]
These Industries Are On Track to Bounce Back in Digital Ad Spend for 2022
2022 is on track to be a bounce-back year for digital advertising. Estimates for the year will outpace 2021 at $240 billion in digital ad spend in the U.S. Additionally, the economy remains stable, boosting consumer confidence and spending. That’s great news for broadcast media sales professionals like you! However, not every industry will increase its advertising […]
10 Benefits of e-Catalogues
eCatalogues have been around for some time and they are here to stay. This is a result of global economies and industries becoming more driven by technology. An eCatalogue, digital catalogue or online catalogue depending on your preference, is the cornerstone of successful companies’ marketing and growth strategies with good reason. Even though we can […]