Category: PR Blog

We talk frequently about happenings in the performance space – sifting through the daily stream of digital marketing news, pondering repercussions for […]

The worldwide tablet audience has a few more years of double-digit growth in store, according to eMarketer’s latest forecast for usage of […]

Most consumers shop across multiple channels – in fact, a whopping 72% want to connect and engage with brands through digital channels. […]

Following triple-digit gains in 2013 and 2014, programmatic ad spending will continue on a solid growth trajectory in 2015, rising nearly 50% […]

Following strong holiday season growth, phablets continued to shine in January 2015. According to recent data from Flurry, global mobile app sessions […]

Price checking is most helpful mobile retail app feature. Lifestyle and shopping app usage soared last year, but retailers have a long […]

It’s a daunting world for the modern day marketer, but it needn’t be if they weren’t so “channel obsessive”. At a packed […]

Trends marketers and brands need to watch out for this year: Posted by B&T Magazine Wearables and connected devices are dominating the […]

In case you have been living under a giant Blackberry bush for the last eight years, guess what? Mobile has changed the […]

Digital platforms and social networks have changed the relationship between brands and consumers. Consumers of today use multi-screen media to make life […]